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Skills
Experience
Digital Marketing Lead
ISM Africa
2024-04 -
Lead all digital marketing initiatives, growing ISM Africa's online community across platforms while ensuring consistent brand presence. Develop and execute integrated content strategies covering social media, email campaigns, and website content aligned with business objectives. Design and produce marketing materials such as brochures, banners, and exhibition assets, maintaining strict brand identity. Oversee end‑to‑end campaign management from concept to post‑campaign analysis using Google Analytics and social media insights. Conduct market research to identify trends and collaborate with sales, product, and management teams to support growth.
Brand Consultancy (Graphic Design)
KEPSA
2024-01 - 2024-12
Collaborated with the Lead Designer and communications team to conceptualise the visual theme and brand narrative for KEPSA's biannual events. Coordinated with the live media team to ensure high‑quality media display during events. Oversaw design of all marketing materials for KEPSA's Annual SME Conferences, upholding the organisation's brand identity across deliverables.
Digital Intern
Tenth Gear Motorhub
2023-07 - 2023-12
Created social media graphics and ensured brand consistency across digital touchpoints. Developed and maintained the company website, updating layouts, product listings, blogs, and newsletters using HTML/CSS. Implemented web‑design best practices to improve user experience and site performance. Enhanced SEO strategies, increasing web traffic and customer acquisition. Planned and scheduled cross‑platform marketing content, monitoring engagement and analysing performance via Google Analytics.
Education
Bachelor of Applied Communication, Multimedia University of Kenya
Languages
English
fluent
Last updated: 2 hónapja