Unlock this candidate profile
Sign up free as a recruiter to view the full CV, contact info and reach out to this candidate.
Skills
Experience
Marketing Strategist
Wells Farmart Ltd (Char Choma Restaurant)
2025-04 -
Lead the overall marketing strategy and brand positioning for an experience‑led hospitality business, translating brand direction into content, campaigns and customer‑facing communications. Plan and execute monthly content calendars, growing the primary social platform from ~15,000 to over 24,000 followers. Direct creative and content production, establishing a consistent visual identity and tone of voice across social and digital channels. Develop brand positioning, visual identity and messaging for a new premium experience from concept stage. Manage Meta advertising and paid social campaigns supporting seasonal promotions and activations, while building audience personas and journey maps in coordination with internal teams and external partners.
Engagement Editor
Money254
2024-05 - 2025-12
Produced content, video and copywriting for a personal‑finance digital audience, applying SEO best practices and a data‑driven content strategy. Managed social media platforms and community engagement, using analytics to inform editorial decisions and improve audience interaction. Conducted audience research to shape editorial direction and optimize content formats. Coordinated content and graphic production across a fast‑moving digital publishing schedule, ensuring timely delivery and brand consistency.
Public Relations Director
Rotaract Club of TUK
2021-01 - 2024-12
Led communications and content creation—including social media, copywriting and graphic design—for club‑wide messaging and outreach. Headed the PR committee, coordinating events, cross‑club collaborations and performance reporting. Managed stakeholder relationships and ensured consistent brand messaging across all channels. Oversaw the development of promotional materials and media kits, contributing to increased member engagement and community visibility.
Languages
English
fluent
Last updated: 1 hónapja